Facebook Promotion

Appna Trend

Facebook Promotion In Jalandhar

Facebook Is Among Top & The Best Way To Promote Your Business & Services. Facebook Is The World’s Largest Social Media With Active Users More Than 1 Billion. So, There Is A Huge Market Over There To Grow On Facebook Organically & Using Paid Methods. We Care For Your Business & Thus Know The Importance Of Social Media Such As Facebook To Your Business. DIGIENGLAND Gives You The Facility To Market Your Business Or Page Over The Facebook. Our Company Creates Page Of Your Brand And Amazingly Promote It Within Your Budget. We Are Expertise In Facebook  Promotion In Jalandhar, Punjab & Facebook Page Management In Jalandhar, Punjab. We Have A Lot Of Clients Over Punjab Who Joined Us When They Were Just At 12 Page Likes,,,, But NOW The Number Doesn’t End. The Same Page Now Owns 12,000 + Likes On The Facebook Page And A Good Customer Base And Brand Awareness As Compared To Before.

Our Main Points For Facebook  Promotion In Jalandhar Include:-

  • Adding Facebook PostOn Regular Basis
  • Targeting Only Your Potential Customer To Page
  • Working On Making Your Brand Awareness
  • Increasing The Page Likes
  • Engagement Of Public On All Posts
  • Sharing Your Facebook Page & Feeds
  • Inviting Friends To Page
  • Setting Profile Accurately
  • Adding Videos & Content To The Page
Appna Trend

The Tricky Rules

Running a contest on Facebook is a powerful way to generate buzz, increase engagement, boost your fan count and build your email list. But Facebook has rigorous rules governing what campaigns you can and cannot administer and promote on their platform.

For several years, the contest rules were fairly loose and Facebook users and page admins could pretty much administer whatever campaigns they wished within the confines of Facebook’s general terms (now called Statement of Rights and Responsibilities).

However, in 2009, Facebook severely tightened up their promotion guidelines, causing a great deal of confusion even two years later.

Bottom line, Facebook doesn’t want any explicit involvement in ANY of your contests. It’s all about liability, and the Facebook promo guidelines are designed to distance the social network from whatever companies and bloggers do with their contests.

Every day, vast numbers of page admins—from small businesses to major brands—administer promotions that violate Facebook’s rules.  They are running the risk of having their pages disabled completely. I strongly recommend all Facebook page admins become very familiar with how to safely run contests within the rules.

This post will tell you what you need to know.

What does Facebook mean by a “promotion”?

To Facebook:

These govern your communication about or administration of any sweepstakes, contest, competition or other similar offering (each, a “promotion”) on Facebook.

A “sweepstakes” is a promotion that includes a prize and a winner selected on the basis of chance.

A “contest” or “competition” is a promotion that includes a prize and a winner determined on the basis of skill (i.e., through judging based on specific criteria).

So, anytime you run a campaign on Facebook where you wish to select a winner, that would fall into the terms of Facebook’s

Facebook also says:

You will not administer a promotion through Facebook, except through an application on the Facebook Platform. Administration includes operation of any element of the promotion, such as collecting entriesconducting a drawingjudging entries, or notifying winners.

Simply said: You can’t use Facebook’s features for your promotions!

A promotion where you select winners is not to be confused with you simply promoting and marketing your business—that’s exactly the reason Facebook (fan)were designed!

What are Facebook’s contest rules in plain English?

On November 6, 2009, Facebook changed their Promotions Guidelines significantly. Prior to this date, it was pretty much a free-for-all. With the changed rules, Facebook basically went from one extreme to the other.

In order to administer any kind of contest, you had to

(1) get written approval from Facebook at least seven days prior to running your campaign, (2) have an account rep at Facebook and meet the minimum ad spend of $10,000 per month and

(3) use a third-party app on the Facebook platform.

Then, on November 29, 2010, Facebook loosened up a bit and changed rules.  So, the good news is:

  1. You no longer need written permission from Facebook in order to run a contest.
  2. You no longer need an account rep at Facebook, nor do you need to meet the minimum monthly ad spend.
  3. BUT you still must administer ALL contests on Facebook via a third-party app ON the Facebook platform.

That’s right! You MUST use an app to conduct a contest or risk having Facebook come down on you. Unless of course you’re a big time advertiser with Facebook.

Appna Trend

8 Mistakes To Avoid When Promoting Your Small Business Facebook Page

Though people want to know the secret recipe for a perfect Facebook page, the truth is there’s no one trick that will lead to instant success.

The more important thing is knowing what not to do — what fatal mistakes to watch for and when to re-think your strategy. In practice, this is the best way to create the page that works best for you.

1. Casting a generic net

Broadcasting your business on Facebook is one of the biggest no-nos. But the sad reality is that instead of focusing on fans and being part of a community, too many small businesses blast away about their products and services.

2. Showing inconsistent company culture

Many small businesses neglect the importance of making sure that the appearance of their Facebook page is in line with their business visions and goals. The page is a part of their company, and therefore should display the same personality as the business itself.

3. Staying in your comfort zone

With so many small businesses competing for a space in the News Feed of Facebook users, you might feel like playing it safe is your best option. This, for most businesses, means sticking to one type of content and putting rest of the content strategy on autopilot.

4. Writing off Facebook ads

When it comes to paying for promotion, many small business owners shy away. Most of them create a Facebook page to reap benefits free of charge. However, their reach is limited by the amount of customers who already searched for the company on Facebook.

5. Skimping on external tools

Small businesses mostly rely on ‘what is available on Facebook,’ which limits the features they can use to optimize their campaigns. There are several tools from third-party companies that integrate with Facebook to offer out-of-the-box features that make managing and promoting your page a breeze.

6. Being afraid to spend money on tests

The most important step in creating Facebook ads is the testing stage. But as a small business, you may think you don’t have the funds to spend on ad testing.

7. Acting unapproachable

People like to interact with what others post on Facebook because they can show their approval, express their opinions,Create opportunities for your Facebook followers to interact with your page by opening contests, calling for submissions, featuring photos of customers, and replying to Facebook users’ questions. Personal interactions with customers fosters trust in your brand and rewards Facebook users for paying attention to your page.

8. Posting sporadically

No matter how much work you’ve put into creating the perfect page, if you don’t post frequently enough people will lose interest and move on. Avoid this by creating a posting schedule specific to your product and audience.

Appna Trend
@2019 Power By Muskan Gupta